Once we begin developing a consistent and growing audience on Instagram, your followers will expect to see posts from you on a regular basis. ADIM Media’s Instagram Marketing team will keep them aware of your brand and engage them with content ensuring not to overwhelm them to the point that they ignore or unfollow you. We will be benchmarking your account with other top brands in your industry and then do some testing to determine the best time to create the most engaging posts. The important factor here is to discover when your audience is online. Once we establish that, we can then create a content calendar that can plan and schedule in advance your Instagram content.
ADIM Media’s Instagram Marketing team will set your business page to have Instagram ads to help promote your brand to new and existing customers. We do this by:
Setting Marketing Objectives – Instagram ads work with the following objectives namely: brand awareness, reach, traffic, app installs, engagement, video views and conversions.
Selecting Placements – At this point we already know our target audience and we can now begin to select the ad placements. This is a critical step to ensure the ads will show only on Instagram.
Set a budget and ad schedule – We will discuss your ad budget with you and then determine the best time for posting the ads based on the information we have already researched in order to give your brand the best exposure to your target audience.