Celebrating 10 Years of ADIM Media: A Decade of Growth and Gratitude
2025 is a monumental year for ADIM Media. Established and led by Lori Pace—our founder and CEO—this year marks 10 years since we began this incredible journey. It also celebrates the 15th anniversary of Lori’s heartfelt blog, A Day in Motherhood, which was the very foundation of ADIM Media. What started as a creative outlet […]
Holiday Marketing Tips for Small Businesses
The holiday season is prime time for small businesses to stand out and attract new customers. With a thoughtful approach, you can connect with your community, highlight the unique qualities of your business, and drive real results. Here are holiday marketing tips specifically crafted for small local businesses: 1. Plan Ahead for the Season Getting […]
5 Social Media Trends to Watch in the Second Half of 2024
As we move into the second half of 2024, social media continues to evolve at a rapid pace, with new trends emerging that will shape how businesses and individuals interact online. Staying ahead of these trends can help you effectively engage with your audience. Rise of Short-Form Video Content Short-form video content like TikToks, Instagram […]
The Power of Content Diversity
With so much content saturating the internet, tackling multiple content styles is essential to show brand diversity and ensure a diverse audience. Using different content types also helps appeal to various learning styles, such as Visual, Auditory, and reading. A tailored content strategy to cater to different audience segments will reinforce your brand message. When your […]
Beware of Getting Spam on Social Media
Today, I want to talk about something that has been buzzing around in the digital world and affecting our beloved social media platforms – yep, you guessed it, spam! We all love using social media to connect with friends, stay updated on trends, and promote our businesses. But lately, there has been an influx of […]
Getting back to the ABC’s of Your Marketing Plan
School starts in our area in less than 2 weeks. Sports tryouts are already under way, backpacks are being filled, tennis shoes are being tried on, parents are betting on how long until the kids outgrow them and needs a new pair… The ABC’s of Back-to-School season are in full gear. As a business owner […]
How to Utilize Social Media Marketing for Your Business
Social media has revolutionized the way we communicate, connect, and consume information. It has also emerged as a powerful marketing tool that can significantly impact the success of businesses, including yours. With billions of active users, and more than 600 million daily active users, social media platforms provide an unparalleled opportunity to reach and engage […]
Understanding Your Target Audience: A Key to Effective Marketing
One of the most important aspects of marketing is understanding your target audience. Without a clear understanding of who your audience is, you are taking a risk with your money, time, and resources; and you will fail to connect with those who will contact you. This involves identifying the characteristics of people who are most […]
Three Photography Tips for Marketing Material
There are so many ways to market your business. Some are fairly simple while others take time to learn the craft. One main way to advertise is through visuals, more specifically photography. Within the visual world, it might seem simple enough to point your phone at something and quickly snap a picture. Sure, it can […]
Social Media Account Hacks on the Rise!
Social Media l Digital Marketing l Facebook hacks l Instagram hacks Social Media Account Hacks are on the Rise… Again! Scenario 1: You get a notification on Facebook that has a red or blue triangle telling you that you have violated community standards or some other jazz. Included is a link. You click the link […]
